Learn more about our expertise and problem solving capabilities. Case studies are an important way for us to demonstrate how our approach helps clients grow their businesses while keeping up with market innovations and best in class operational strategies.

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Healthcare

• Canada's largest study of risk management challenges and patient safety in 450 hospitals. We helped the client develop new products and services to meet the needs of healthcare organizations.
• Developed a change management and growth strategy for one of Canada's leading organizations of Obstetricians and Gynaecologists.

• Marketing strategy increased share of eye care brand by 8% in 2 years.
• Online strategy and marketing tool increased customer loyalty
• Identified new vectors of growth for a brand with an aging customer base

Public Sector

• Policy research with business leaders
• Municipal economic growth strategy

• Learning Needs Assessment
• Transition Strategy
• Organizational Knowledge Management
• Corporate Mission and Vision Development
• Current and Future Organization Assessment
• Training and Coaching Strategy

Energy

• Reversed declining share of an energy in the home heat category.
• Developed product portfolio and growth strategy

Financial Services

• Customer analysis and market research (Retail Banking)
• Branding research and strategy
• Brand launch strategy (Credit Cards)
• Market research and communication strategy (Wealth Management)
• Advertising testing and brand development (Credit Cards)
• Corporate strategy and performance analysis

IT/Telecom

• Customer acquisition strategy in manufacturing segment
• Brand development and repositioning  

• Software Vendor Management Consulting
• Architecture Strategy Review for a Utility Company
• Multimedia Customer Interaction Center (MMCIC)

Insurance

• Corporate and business unit strategy workshop 
• Customer research and marketing strategy
• Business unit strategy
• Customer behaviour research

Retail

• Qualitative research and brand strategy
• In-store product display research and merchandising strategy
• Brand preference matrix to identify growth opportunities
• Strategic growth plan in a competitive business environment
• Identified a new merchandising and marketing platform.

Automotive

• Marketing strategy and brand development 

Corporate Interiors

• Repositioning a leading brand for growth