Healthcare consulting services for Hospitals, Pharmaceuticals and Medical Product organizations. Our consultants draw upon years of direct, front-line experience in a full range of industries. We help clients harness change and boost performance. We work with diverse organizations, including OTC, Hospitals, health insurance providers, pharmaceuticals, medical equipment, diagnostics, devices and supplies, and biotechnology. We help clients address a full range of strategic, competitive, market research and marketing issues. Visit the links below to find out more about a specific problem or opportunity you would like to address.
Below is a sample of the range of services that Arcus has provided to clients.
- A survey of 2,350 consumers and 1,320 business leaders for feedback on sustainability trends
- Architecting a multi-year change strategy for a Fortune 500 company
- Mentoring a CEO on organizational change
- Excellence transformation of a leading B2B services company
- Creating a new sales deployment model for a healthcare company
- Developing a position evaluation and compensation model for a professional medical association
- Improving services to customer segments by deepening their understanding of customer attitudes
Healthcare consulting services
Healthcare organizations: We advise hospitals on culture change, change management and operations management. Our research includes interviews with over 200 CEOs of hospitals and over 500 interviews with CMO/CTO/CNO and frontline staff on challenges healthcare organizations face in delivery of superior patient care.
Prescription Pharmaceuticals: We advise clients on opportunities in sales force optimization, marketing, patient-physician communication, and pharmaceutical marketing. Because substantial investments in the next blockbuster require strong predictable results, we help clients develop sound business and marketing strategies. We also address issues such as sales force optimization, product launches, DTC advertising, and market research of products.
OTC Medicines: We help clients assess growth opportunities in competitive categories, explore partnerships with consumer product companies, challenges of customer insight mining, and measure the impact on marketing campaigns on sales.
Biotechnology: We help pharmaceutical biotechnology companies identify promising business growth opportunities and assist clients in developing partnership and acquisition strategies.
Medical Products and Diagnostics: The large and diverse challenges in medical products and diagnostics require proven strategies with unique competitive positioning. We work with clients to identify new marketing opportunities based on deep insights from physician, stakeholder and healthcare organization market research.
For more information and for a complimentary presentation on best practices related to a problem that your team would like to solve, please contact us.