Healthcare Data and analysis products: Illness Activity Notification program
- Physician Billing
- Patient Profiles
- Medical procedures
- Medical conditions
The most comprehensive program of its kind, the Arcus Illness Activity Notification program (AIN) measures the total affected population with a specific illness at the national level down to 600 markets, regions and hospital catchment areas. AIN provides critical status levels for each regional market area, reflecting seasonal severity and potential spread rate of illness throughout the year. With consumers only purchasing illness products when afflicted, this data is vital for maximizing ROI on promotions, marketing, product placement, and supply chain. The AIN program offers healthcare purchasing trends linked to contract renewals. Contact Arcus to subscribe to the AIN program.
Flexible and low cost market reports
Arcus offers flexible and low cost market reports taht are customized to meet each clients unique needs. For example, clients can request a 2-10 page market report.
Healthcare tracking
Arcus has a proprietary relational database of health conditions, updated frequently. The most comprehensive program of its kind, the Arcus Procedure Tracking System (APTS) provides data that covers the top medical conditions funded by healthcare programs. Contact Arcus to subscribe to APTS.
Category and Market Insights
Arcus offers proprietary dashboard information from multiple sources, including claims, EHRs and third-party data, to identify providers on quality and efficiency. No other company can match Arcus’s ability to accurately identify high value physicals and specialists on every diagnosis.
Outsourced regulatory research
Outsourcing your regulatory research will enable you to access some of the most advanced research compliance tools available in Canada. Our timely update of regulatory changes in our subscription service will enable your organization to plan and manage product launches and marketing in markets.
Applications to regulatory agencies
Arcus helps organizations design, develop and deploy their market entry in regulated categories such as regulated medical devices, pharmaceuticals and pesticides from pre-consultation to determine feasibility to strategy development .
Case Studies
- Marketing strategy increased share of eye care brand by 8% in 2 years.
- Online strategy and marketing tool increased customer loyalty
- Identified new vectors of growth for a brand with an aging customer base
A recent study found that high prescribing physicians receive three to five times as many calls from sales reps as they did 10 years ago. Today’s pharmaceutical rep is vying with a massive army of competitors for diminishing physician time. Many sales reps even have to compete with others from their own company.
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