Below is a small sample of the diverse range of client successes by industry and case studies on projects undertaken for clients- with superior results. You may view the case studies by Industry or Functional Area:
BY INDUSTRY
Healthcare
- Repositioning a brand – Marketing strategy increased share of eye care brand by 8% in 2 years.
- A growth strategy and governance model to meet the needs of healthcare organizations
- Current and Future Organization Assessment
- A change management and growth strategy for one of Canada’s leading organizations of Obstetricians and Gynaecologists.
Pharmaceuticals
- A growth strategy and governance model to meet the needs of healthcare organizations
- Online strategy and marketing tool increased customer loyalty
- Identified new vectors of growth for a brand with an aging customer base
Public Sector
- Municipal Growth Strategy – Municipal economic growth strategy
- Policy research with business leaders
Energy
- A change management and growth strategy for an Association
- Reversed declining share of an energy in the home heat category
Consumer products
Financial Services
- Corporate and business unit strategy workshop
- Customer analysis and market research (Retail Banking)
- Wealth Management: Life-stage marketing to high net-worth individuals
- Brand launch strategy
- Market research and communication strategy
- Advertising testing and brand development
- Corporate strategy and performance analysis
IT/Telecom
- Customer acquisition strategy in manufacturing segment
- Software Vendor Management Consulting
- Architecture Strategy Review for a Utility Company
- Multimedia Customer Interaction Center (MMCIC)
- Brand development and repositioning
Insurance
- Corporate Mission and Vision Development
- Business unit strategy
- Market research and communication strategy
- Customer behavioural research – Customer behaviour research in insurance
- Customer research and marketing strategy
Retail
- In-store product display research and merchandising strategy
- Brand preference matrix to identify growth opportunities
- Strategic growth plan in a competitive business environment
- Identified a new merchandising and marketing platform
- Identifying new growth opportunities – Brand preference matrix to identify growth opportunities
- Branding research and strategy
Automotive
Associations
Education
- Learning Needs Assessment
- Transition Strategy
- Organizational Knowledge Management
- Training and Coaching Strategy
Corporate Interiors